I love, love, LOVE getting to hear other entrepreneurs’ stories—including how they named, started and operate their online stores. Why? Because it’s super satisfying to learn about their journeys AND share them here and on my podcast. That includes people who decided to start an online store with handmade products.
I recently had the chance to talk with Kacey Beal, owner of Holly & Liz, about her online store. That includes how she decided what to sell and how far she’s come since day one.
Kacey's road has been a fairly bumpy one and she had to take a pretty big–and very important–turn along the way.
As a result, today she crafts all of the products she sells in her online store. And that choice has made her an incredible, unstoppable, go-for-it-and-don’t-look-back, giddy-up-and-go SUCCESS.
You’re going to get sooooooooooooooooo much out of this one if you want to:
- create or grow an online store selling handmade items.
- build an ecommerce company that caters to wholesale clients.
- start or expand a product-based online store.
That means if you’re doing anything related to ecommerce or selling products online, this episode has something awesome for you.
Top 10 Takeaways
- Retail and wholesale can both work.
- Try different sales platforms.
- Price based on value.
- Communication is critical.
- Hire early and hire well.
- Don’t get too attached to one product.
- Keep putting out offers.
- Know that timing matters.
- Put your energy where it’s needed most.
- Do what you love; hire out the rest.
