Today I’m doing something a little different and taking you, my friend, behind the scenes of one of my private, multi-day workshops.
Why? Because I want you to learn 3 ways to grow your online business, even when you don't have a lot of time—rules that Annie Fuller has used to create fantastic online success.
Now, when Annie first reached out to me, I didn't know just HOW successful she was going to be.
You see, she'd read about me in a book published by Russell Brunson and she was intrigued by the idea of starting an online store. But, she didn't know if it was the right choice or the right time.
Whenever people are considering a business, they have questions, very similar to the questions Annie had. She had a lot to consider before getting started. It was 2020, her husband had been laid off from his job and she had a two-year-old and a six-month-old. To say her hands were full was an understatement.
She needed to find something that would let her start generating income quickly while letting her work from home to care for her babies. An online business checked all of the boxes.
Warning: Online Business Spoilers Ahead
Annie CRUSHED it. And the way she decided to grow her online store was pretty awesome. She actually designed a headband that you could wear 12 DIFFERENT WAYS, including as a face mask. She found a manufacturer here in the U.S. and started producing and selling them like crazy!
Then out of nowhere there came a BIG change, the need to pivot, and even greater success—something I have a feeling you’re going to love learning about in this episode of my podcast.
Here’s a glimpse of what you’ll find in my interview with Annie as she shares 3 things to know as you grow your online store:
- It’s never the perfect time to start or grow your online business. Do it anyway.
Wouldn’t it be awesome if everything was perfectly in place when you decide to start an online business—or any business, for that matter? You know, that you had hours of extra time in your day, your bank account was robust, and that the economy was doing EXACTLY what you wanted it to? Well, I kinda think that almost never happens, and it CERTAINLY wasn’t what Annie’s life looked like when she began to learn about starting an online store. But she did it anyway, and it has paid off for Annie and for a whole lot of people like her.
- You can do it all—you just can’t do it all right now.
When Annie said this during our conversation, I completely got the chills. There are seasons in our life, and sometimes we’re able to do more in one season than in another. Annie had a toddler and a brand-new baby when she started her online store, and her time to work on her business was a little limited. One of the first things she did was get a fulfillment center, not because she didn’t want to learn how to ship her own products, but because she knew she didn’t have time to do it. That’s true of all of us in terms of business; we’re in different seasons and able to take on different responsibilities.
Here’s the other thing—launching and running an online store works better if you do take steps one at a time. Start with one product, add another product, etc. If your goal is to ultimately be a huge online company like Amazon, I hope you do it. You just need to start with one product and one sale first.
- As you grow your online business, go at your own pace; it’s not a competition.
Yes, yes, yes, yes, YES! This is definitely one of those things you need to know as you grow your online store. When you give up comparison and just allow yourself some grace on how you’re working on your online store, odds are you’ll be happier and more satisfied. Annie gets this; she focuses on what she can do in her business; and lets others focus on theirs.
Ready to learn what else Annie has to share? Download and listen to this episode of my podcast now.
Top 10 Takeaways
- It’s never the perfect time to start. Do it anyway.
- Make your “why” a reason, not an excuse.
- Do business in the cracks of your day if you need to.
- Recognize when it’s time to pivot.
- Create a vision and follow it.
- Consistency is important.
- Know what your priorities are and spend your time there.
- Grow and use your email list.
- You can do it all—you just can’t do it all right now.
- Go at your own pace; it’s not a competition.
