Is it weird to read that headline and think, “Wait, you’re telling me I should have an unfair advantage in my online business?”
Let’s be honest—we usually think of unfair advantages being something that’s bad. Like putting LeBron James in to play at a junior high basketball game.
It might not be kosher to let LeBron wreak havoc on teenagers, but there IS a right way—a good way—to get an unfair advantage in business.
Dean Graziosi joined me on the How to Sell Online podcast to talk about it.
Are you a thermometer or a thermostat?
One of the concepts that Dean shared during our time together that is so, so powerful is that too often we become just okay with being what he calls the thermometer of life.
Think about it for a minute. The thermostat controls whether the heat’s gonna get cranked up or if it’s time to let the A/C kick in to cool things down. The thermometer just moves up and down based on what the thermostat tells it to do.
Why do we let ourselves become a thermometer?
Because we kinda get to a point when we’re settled into life and we are content.
Ask yourself: have you thought about starting an online business—or growing your online business—but were just too…comfortable?
Listen–being comfortable feels good.
Being comfortable isn’t scary. It feels safe.
But were you made to just be comfortable?
No way!
You were made to try and do new things. To pursue your dreams. And if selling products in your own online store is one of those dreams, it’s time for you to get a little (or maybe even a lot) uncomfortable!
Maybe that scares you a little bit even just thinking about it.
But what if I told you—and none other than Dean Graziosi told you—that there is something you can do to make it LESS scary? And that the one thing that makes it less scary can also be the one thing to give your online store that unfair advantage I mentioned earlier?
It’s time to find out.
Click above to listen to the podcast to learn all about what you can do step outside your comfort zone and get going on pursuing your dream.
Top 10 Takeaways:
- Are you the thermometer in your life, or the thermostat?
- We need to step out of our comfort zones.
- Listen to your inner voice—stop ignoring it!
- Rediscover child-like enthusiasm.
- Find and follow someone who’s already done what you want to do
- What is exciting to you lives on the other side of the thing you’ve been putting off.
- Adding a digital product to your offering can help and serve others.
- EVERY industry is saturated. You can’t use that as an excuse.
- Give yourself an “unfair advantage” by learning from the right people.
- Your life experience has given you knowledge others crave.
Additional Resources
About Dean Graziosi:
Dean Graziosi is a multiple-time New York Times best-selling author, entrepreneur, and investor. Graziosi is also a popular speaker and business consultant, speaking in front of audiences of more than 200,000 people at conferences and live events.
The methods Dean Graziosi teaches have been tested and proven to work by countless students. He believes anyone can achieve success and create impact as long as they are willing to take uncomfortable action with the right tools and knowledge. He’s determined to stand in the gap and provide the tools and knowledge people need.
To date, he has played a role in the growth and development of more than 14 major companies. He has worked behind the scenes with massive 8- and 9-figure companies helping them overhaul their processes, reinvent their marketing and sales strategies, and drive exponential growth, both in net profit and overall reach.
Sign up for Dean’s FREE 5-Day Event: Thrive10.com
Follow Dean on social media:
Facebook: @DeanGraziosipage
Instagram: @DeanGraziosi
LinkedIn: Dean Graziosi
Listen to another episode with Dean here
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